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Knowledge

We love sharing our learnings and expertise in travel retail and related topics. Here, we publish new white papers, presentations and other content regularly to inspire you and help you achieve your goals. Choose your favourite topics and see what you find. Happy reading!

Filter by topic:

  • Travel Retail
  • Travel Retail Trends
  • Merchandising
  • Ancillary Strategy
  • Third Party Content Providers
  • Pre-Order
  • Distribution and Technology
  • Passenger Data Management
  • NDC
  • Case Stories
WP

Extending and enriching your service portfolio outside of the GDS

White paper

Our new white paper aims to talk about if airlines are not making any profit on the fare, money must be made from something else.

Tag: Travel Retail, Merchandising, Ancillary Strategy

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WP

The Emergence of the Dynamic Digital Tour Operator

White paper

Tour Operators have thrived for over a century, typically by being experts on various destinations providing accommodation and excursions to leisure travelers.

Tag: Merchandising

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WP

Leaving the Red - Creating a profitable airline

White paper

Air travel has been under a lot of pressure from many directions the past decades. Although the market has grown significantly, positive margins are rare and the classic players in the industry are being challenged by new innovative companies.

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WP

Tour Operators - the New One-Stop-Shops

White paper

Our new white paper deals with how tour operators can boost revenue by selling seat reservations, extra luggage, and more.

Tag: Travel Retail, Travel Retail Trends, Merchandising

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WP

NDC: Airline Challenges and Opportunities

White paper

NDC is transforming the travel industry. Our second NDC white paper takes a look at: How NDC can unlock your indirect sales channels The shift towards retail marketing that NDC means for an airline How you can get your OTAs onboard

Tag: NDC

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WP

The Millennials - what you need to know about the new generation of travellers

White paper by Erik Sandell

The largest generation ever is about to hit their peak spending and travelling years.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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WP

Introducing NDC

White paper

The future of travel retail has arrived. Airlines and travel agents that proactively seek out the opportunities of the new game plan are likely to become the winners.

Tag: Merchandising, NDC

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WP

Making Buying Easy

White paper

If you have all the right ancillaries and still look at extremely low conversion rates, you might not have made it easy enough for your passengers to buy.

Tag: Travel Retail, Merchandising

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WP

Using the Right Sales Channels

White paper

Most airlines sell the main part of their travels via indirect channels such as OTAs, tour operators and travel agents. However, many only offer their complete portfolio of ancillary services on their own web site. At the same time resellers are eager to sell airline ancillaries but have very limited access to them.

Tag: Travel Retail, Merchandising

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WP

Offering what the travellers want

White paper

Making offers relevant to the individual can increase conversion rates dramatically.

Tag: Travel Retail, Merchandising, Ancillary Strategy

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WP

10 things to consider before venturing into ancillary revenue projects

White paper

Almost all airlines are currently involved in various ancillary revenue projects in order to improve their profitability. Some have taken a holistic approach while others are experimenting with more defined areas.

Tag: Travel Retail, Travel Retail Trends, Ancillary Strategy, Distribution and Technology

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WP

Ancillary revenue for GDS attached airlines

White paper

Great ingenuity has given rise to a vast array of new paid services; online check-in, new forms of baggage handling, in-flight internet connections, upgraded meals, seat booking and next seat free.

Tag: Travel Retail, Travel Retail Trends, Distribution and Technology

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WP

Right data at the right time

White paper

Passenger data scattered across a multitude of systems and consequently difficult to collect and compile in a relevant way.

Tag: Distribution and Technology, Passenger Data Management

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WP

Ancillary revenue opportunities rises from consumer behavior

White paper

Customized offers and an extensive range of add-on products is now the norm in virtually all consumer-focused industries.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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WP

Maximizing traveler's spending propensity

White paper

The way to profitability - and even survival - spells ancillary revenues, i.e. creative thinking to find new ways to make the passengers spend more money before, during, and after the trip.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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Benefit from Increasing Passenger Expectactions

White paper

Flexible passenger options and the ability to take advantage of ancillary revenue opportunities has become a survival issue for the airline industry.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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WP

Strong reasons why you should engage a specialist company in passenger data management

White paper

The challenge: to eliminate manual work and error sources by integrating a growing number of data sources into a coherent whole.

Tag: Distribution and Technology, Passenger Data Management

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WP

Business Development for bottom line concerned airlines

White paper

Don't let your everyday cares slow down crucial business development projects.

Tag: Travel Retail, Travel Retail Trends, Ancillary Strategy

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WP

Empower your cabin crew with information advantages

White paper

Improved onboard operational efficiency and new ancillary opportunities

Tag: Travel Retail, Pre-Order, Passenger Data Management

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WP

Post-sale web shop solutions

White paper

New revenue sources for progressive airlines.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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WP

Venture with tour operators to boost your sales of travel enhancement services

White paper

A strategic approach to tour operator partnerships.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy

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WP

The Power of Intelligent Seating

White paper

New revenue sources and more passenger options for a better travel experience.

Tag: Travel Retail, Pre-Order, Passenger Data Management

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WP

Unleash the Opportunities of Online Shopping for Airlines

White paper

Don´t let a great opportunity fly by you. Find out how web-based pre-ordering systems give airlines a bigger share of the traveller's wallet.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Ancillary Strategy, Pre-Order

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WP

Airline best practice: how to launch a pre-ordering initiative

White paper

Today, airlines are not just competing with each other for a share of the passenger market; they are also competing for a cut of each passenger’s total travel budget.

Tag: Travel Retail, Travel Retail Trends, Merchandising, Pre-Order

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